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News

Wondering how to get started with your website content writing?

Here's how to find the right keywords for your business I thought I’d share a story with you about a keyword we found for us as a digital marketing agency. Continue

Should you focus on SEO or Content Marketing?

Which do you need to bring in more sales and grow your business? First up, here’s the three-word executive summary so we can get right to it.  Continue

How far will people scroll down a web page?

I’m sure you’ve heard countless experts tell you to “keep it above the fold” when discussing the design of your website pages. Continue

The three main elements of an SEO-friendly home page

And the eight things your business needs to do to achieve them In the early days of digital marketing, it used to be that your website home page was the beginning of the journey. Continue

Want to bring more traffic to your website?

Give people what they want, NOT what you want them to have We all have our favourite subjects: Continue

Marketing Ideas For Home Builders — How to find the potential customers you REALLY want to talk to

As a builder, marketing your homes is a challenge. Depending on where you are in Australia, you will face different levels of competition — up against other home builders, each with their own website ... Continue

How do I see where people are landing on my website?

You are investing in digital marketing, and you are starting to see results. Leads are starting to come in, your sales team have a hopeful glint in their eye, and you can smell your growth goals just ... Continue

Sales managers - here’s how to improve the quality of leads from your website

At the time of writing (May 2017), I’ve been in the marketing business for 23 years. If you count various positions before that, it makes it about 30 years. Yep... before digital marketing was even a ... Continue

How many questions can you ask on a website form?

The forms on your landing pages make or break your online conversion goals, so it pays to make sure you have them set up correctly. Continue

Finding the best keywords for your business

The #1 common mistake that costs money through lost opportunities — every day! We all know that Google constantly implements algorithm updates. We’ve had Panda…  Penguin…  Hummingbird…  Red Back ... Continue