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Tips for avoiding problems with spammy, low quality website content Luke Skywalker and Darth Vader both knew it: the path to the Dark Side might be quicker… easier… more tempting – but that way ... Continue

Here’s why “set and forget” may not give you the best result If your business relies on Google Ads for website traffic, you’ll be aware that Google is continually optimising and changing the way that ... Continue

Here’s what the data says in 2023 It’s a question that has kept digital marketers occupied ever since the first person said, “Hey I’ve had a great idea: I bet our customers would enjoy hearing from ... Continue

You want to grow your business, and that means you need more sales. Continue

What you should consider before deciding to DIY your Google Ads If you run your own business, you’ve probably thought about investing in a Google Adwords campaign (now called Google Ads) to help ... Continue

Here’s a lesson from a builder that applies to ANY business I was talking to a builder about sales leads and digital marketing generally. It was an interesting conversation because he was in the ... Continue

3 insider tips for using Marketing Automation to improve your business Continue

Here’s three ways Marketing Automation can help sales managers to improve things. As a sales manager, you want your sales team to follow-up leads, right? But of course it isn’t as simple as stamping ... Continue

Pointers to help you get more business from your website I was with a group of business owners at a function recently when someone asked me an interesting question. Continue

As a business owner, you want to make sure that you are investing your marketing dollars in the right direction. Like all of us, you have limited resources, and can’t afford to waste money on ... Continue